#1 Tesla = 29% of Global Electric Vehicle Market in Q1 2020
The top selling brands in the electric vehicle market are no big surprise, but the details are fascinating to look at.
The top selling brands in the electric vehicle market are no big surprise, but the details are fascinating to look at.
Plugin vehicle sales continue to recover in China. They were still down 29% year over year (YoY) in April, but that was the smallest drop so far this year. Slightly more than 61,000 units were registered in April.
Despite the Covid-related lockdown that sent the overall German auto market down 61% year over year (YoY) in April, the German plugin market grew 33% last month, having registered 10,253 units.
In the first 4 months of 2020, plug-in vehicles accounted for 5.5% of all auto sales in Ireland. The wild world of coronavirus, though, made something special out of April — or perhaps Ireland’s time has simply come. A stunning 18% of auto sales in the month of April were plug-in vehicle sales.
The Swedish auto market, like other auto markets but not as extreme, saw its numbers crash (again) in April. The overall auto market was down 38% year over year. Also like in other markets, plug-in vehicles did better than the overall market. They actually saw a sales increase in April.
While the overall French market ground to a halt due to the coronavirus lockdown (-89% year over year), plugins were down just 66%, with fully electric vehicles (BEVs) faring slightly better, down only -62%. That allowed BEVs to have 74% of the plugin market last month, slightly better than this year’s average of 73%.
One of the popular discussions in plug-in world over the past decade has been how much effort should be put on developing compelling and well rounded 100% electric vehicles as soon as possible versus using plug-in hybrids as a stepping stone to a fully electric era. Perhaps the most useful real-world competition between those two approaches in 2020 is Tesla versus BMW.
With the Netherlands escaping a full lockdown, the economic slowdown hasn’t been as devastating as in other markets, with the overall market dropping just 53%.
The Tesla Model 3 accounted for approximately 21% of new small & midsize luxury car sales in the USA in the first quarter of 2020*. For some perspective, the BMW 2 Series, 3 Series, 4 Series, and 5 Series together combined for approximately 15% of the segment’s share.
There’s one model that has been compared to the Tesla Model 3 more than any other. The BMW 3 Series. But how do they really compare?