#1 most loved electric vehicle, solar, & battery news & analysis site in the world. Support our work today!


Browsing the "Harald Krueger" Tag

All Hope Is Not Lost For BMW — New CEO & New CTO

March 17th, 2020 | by Maarten Vinkhuyzen

In the automotive echo chamber, BMW is seen as the leader in electrification of autos. Among those that look at the future disruptive transition to tailpipe-free vehicles, BMW was climbing to the top of the “will likely not survive” list. Both rankings are based on the vision of BMW’s top managers, CEO Harald Krueger and CTO Klaus Fröhlich


Tesla Disrupts — BMW Boss Throws In The Towel

July 7th, 2019 | by Dr. Maximilian Holland

BMW CEO Harald Krüger has resigned his post, citing "enormous changes, which have brought about more transformation than in the previous 30 years." He is referring to the rapid rise of Tesla's compelling electric vehicles, which are crushing BMW's car offerings in the US market and are now threatening to disrupt sales in key Europe and Chinese markets as well


Big Auto Keeps Complaining About How Hard Going Electric Is For Them

October 6th, 2018 | by Matt Pressman

Legacy automakers have been hyping a future where they'll finally electrify their fleet. Now, however, it appears they're a bit reticent to do so. Volkswagen's CEO, Herbert Diess, recently said, "The burden for our company, such as the cost of bringing to market electric cars, will be higher than expected. ... This is particularly so since some of our competitors have been making more progress.”



Back to Top ↑