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About Dr. Maximilian Holland

Dr. Maximilian Holland Max is an anthropologist, social theorist and international political economist, trying to ask questions and encourage critical thinking about social and environmental justice, sustainability and the human condition. He has lived and worked in Europe and Asia, and is currently based in Barcelona. Follow Max on twitter @Dr_Maximilian and at MaximilianHolland.com, or contact him via LinkedIn.



Author Archives: Dr. Maximilian Holland

Tesla Disrupts — BMW Boss Throws In The Towel

July 7th, 2019 | by Dr. Maximilian Holland

BMW CEO Harald Krüger has resigned his post, citing "enormous changes, which have brought about more transformation than in the previous 30 years." He is referring to the rapid rise of Tesla's compelling electric vehicles, which are crushing BMW's car offerings in the US market and are now threatening to disrupt sales in key Europe and Chinese markets as well


Initial Testing Suggests New 62 kWh Nissan LEAF Suffers From #Rapidgate On Longer Trips

July 2nd, 2019 | by Dr. Maximilian Holland

A recent road test by German EV rental specialist Nextmove has found that the new 62 kWh Nissan LEAF still suffers from similar DC fast charging throttling (#Rapidgate) issues at elevated temperature as the 40 kWh LEAF. On highway journeys requiring more than one DC charge (i.e., journeys over 310 miles or 500 km), onwards progress in the new 62 kWh LEAF may become frustratingly slow. Let's take a look


Hot! First Good Look At The Aston Martin Rapide E — Fully Charged Video

June 30th, 2019 | by Dr. Maximilian Holland

Fully Charged has released a video featuring the upcoming Aston Martin Rapide E, which will go into low-volume production from Q4 of this year. Starting from £250,000, the Rapide E is clearly not an affordable EV by any means, but nevertheless is notable in signaling a clear move towards electrification from one of the auto industry's best known historic luxury sports car brands


BMW Lets Slip That Its Electric Vehicles Can’t Compete With Tesla’s

June 28th, 2019 | by Dr. Maximilian Holland

Poor BMW. Director of development Klaus Fröhlich has had yet another EV meltdown, brought on by the pressure of not being able to compete with Tesla in the battery electric vehicle (BEV) market. His excuse for BMW's failure to compete? "Nobody wants them." Is Frölich really this out of touch? Or is he just playing politics


Bob Lutz: Improved Tesla Panel Gaps Are Now “World Class”

June 16th, 2019 | by Dr. Maximilian Holland

Renowned Tesla bear Bob Lutz has recently sung praises of the build quality of Tesla's vehicles, saying of a Model 3 that he inspected, "not only was the paint without any discernible flaw, but the various panels formed a body of precision that was beyond reproach."


HOT! Tesla Model 3s Finally Arrive In The UK

June 16th, 2019 | by Dr. Maximilian Holland

The first batch of Tesla Model 3s have been spotted in the UK, being shipped from the port in Dover/Folkestone and heading towards London. First deliveries are scheduled to begin in the coming week


Sorry, Audi, But Tesla Model 3 Crushes Audi e-tron In Fast Charging Times (Charts)

June 12th, 2019 | by Dr. Maximilian Holland

Following up on an analysis we published previously, a recent real-world DC charging test by Bjørn Nyland clearly shows the Tesla Model 3's significant charging advantage over the Audi e-tron. Even on a CCS charger, which doesn't take full advantage of the Tesla's potential, the Model 3 performs much better


Toyota Plans To Lose To Tesla — Just 1 Million Electric Vehicles By 2025

June 8th, 2019 | by Dr. Maximilian Holland

Toyota recently announced it is advancing its existing EV roadmap by 5 years. Instead of selling 1 million fully electric vehicles (BEVs), cumulatively, by 2030, the target year is now 2025. Tesla, meanwhile, will reach a 1 million BEVs sometime in early to mid 2020, at least 5 years ahead of Toyota. Even Volkswagen expects to reach that goal in late 2021. Toyota is essentially admitting defeat at this point


Tesla Pickup Truck — $49,000 Base Price (Or Lower) Is The Aim

June 2nd, 2019 | by Dr. Maximilian Holland

Elon Musk revealed in an interview released today that the Tesla will aim for a base price of $49,000 for its coming pickup truck. The company also aspires for it to have better "truck-like capability" than a Ford F-150, whilst being a better sports car than a standard Porsche


Chinese Tesla Model 3 Price Crushes BMW 3 Series & Mercedes C-Class Prices

May 31st, 2019 | by Dr. Maximilian Holland

Tesla has just launched pricing and ordering for the Tesla Model 3 that will be made in the Shanghai Gigafactory. The 328,000 RMB ($47,475) price for the Standard Range Plus is before local incentives, and crushes fossil rivals in the same class, the BMW 3 Series and Mercedes C-Class (also both locally made in China)


See Why Tesla Scares The Legacy Players

May 26th, 2019 | by Dr. Maximilian Holland

Mase Goslin, whose previous graphs we have highlighted, has compiled a new time series graphic of EV sales in the US, this time by brand. This more clearly shows Tesla's rise to absolute dominance of the US EV market, crushing all other players and accelerating off over the horizon. EVs are the future, and Tesla is the undisputed market leader, especially in the US, but also globally. If you're an automaker on the wrong side of this trend, it must be terrifying!


Tesla Model 3 = #1 Top Selling Car In California In Terms Of Revenue — Q1 2019

May 25th, 2019 | by Dr. Maximilian Holland

Demand for the Tesla Model 3 remains very high in California, with 15,805 sales throughout Q1 2019, giving it the #1 spot in terms of revenue out of all vehicle models sold — and by a huge margin (79% more than the runner up). As reported last night, it also held the third spot in terms of unit sales


Tesla Shanghai Gigafactory — Main Structure Now Being Completed (Video Update)

May 20th, 2019 | by Dr. Maximilian Holland

The latest aerial video from the Tesla Shanghai Gigafactory site, courtesy of Jason Yang, shows the main structure of the factory very close to completion. The remaining roof and wall patches on the north and south extremities look set to be completed this week, with largely weather/cosmetic finishing of some surfaces remaining. Focus is now shifting to work on the loading bays and the factory's internals


BNEF’s Latest “Embarrassingly” Lowball EV Outlook

May 19th, 2019 | by Dr. Maximilian Holland

BNEF's reputation as progressive on EV adoption projections is in question after its latest Electric Vehicle Outlook report trims its previous projections of sales across the coming decade down 10%, and assumes annual growth rates will quickly drop to 23–24% from the current rate of 56%.


Tesla’s Acquisition of Maxwell Technologies — More Thoughts & Information

May 16th, 2019 | by Dr. Maximilian Holland

Tesla today announced the completion of its acquisition of the battery and supercapacitor company Maxwell Technologies. This has been on the cards since early February and is in line with the recent timeline given in Tesla's Q1 investor call. Maxwell's battery dry electrode manufacturing process has already been piloted by Tesla, and will allow significant battery cost reductions and energy density improvements



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