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Published on November 13th, 2018 | by Jose Pontes


Nissan LEAF & Tesla Model S Lead In Netherlands, But Jaguar I-PACE Steps Up The Pace (Finally)

November 13th, 2018 by  

The Netherlands had 2,058 plug-in electric vehicle registrations in October, up 147% year over year (YoY), which translates into a plug-in electric vehicle share of 6.8% in the country. That also pulls the year-to-date count to 17,035 units, with the 2018 plug-in electric vehicle share now growing to 4.3%.

This good market performance was the result of several good individual results, starting with the best seller of the month, the Nissan Leaf, which had 360 registrations, the nameplate’s best result in its 7 year career in Dutch lands!

The #2 Tesla Model S delivered 257 units, its best first-month-of-quarter result ever, which is particularly impressive. By now, it should be feeling the long shadow of the Model 3. Apparently, it isn’t, so we can expect another 1,000+ performance next December.

Interestingly, the 91 Tesla Model X deliveries also represented the nameplate’s best first-month-of-quarter performance in the country, so I think we can expect at least some 600 deliveries in December for the Sports Minivan SUV, which could help Tesla reach 2,000 deliveries in one month in the small country. And the Model 3 is yet to cross the Atlantic…

Of course, maybe the higher taxation of expensive fully electric cars (BEVs) next year has something to do with it, but it’s not Tesla’s fault if others aren’t in place to profit from the current sales fever. And that takes us to the Jaguar i-Pace.

The British SUV has finally surpassed its initial production hell constraints and is now fulfilling — against the clock — the thousands of orders it has in this market. Jaguar delivered 209 units last month, which should be just a sample of what will happen in December. (Do I hear 1,000+ deliveries?)

One thing is certain, with Tesla and Jaguar (and others?) going at full speed next December, the BEV share should hit historic levels in December, maybe even crossing into two digits.

Elsewhere, the #3 VW e-Golf also shined, winning 238 deliveries, its best result since January, while the BMW i3 closed the top 5 with 175 registrations, the nameplate’s best result since 2015.

PositionPEV ModelOctober Sales  
1Nissan Leaf360
2Tesla Model S257
3VW e-Golf238
4Jaguar i-Pace209
5BMW i3175

Looking at the 2018 ranking, while the top 6 positions remained the same, the Renault Zoe recovered (for good?) the #7 spot from the hands wheels of the Opel Ampera-e (Euro-spec Chevrolet Bolt). The other change in the top 10 was the #9 Volvo XC60 PHEV surpassing the Porsche Panamera PHEV, thanks to a record 119 deliveries, allowing it to become the new best selling PHEV. Should the Swedish midsize SUV win the category this year, it will succeed its larger sibling, the XC90 PHEV, in that position — the XC90 PHEV won the 2017 title.

Just outside the top 10, we have three models on the rise, with the Jaguar i-Pace joining the top 20 rankings in #11 spot. The British SUV is now going after a top 5 spot. Meanwhile, Hyundai is hoping to get out more Kona EV units to reach at least #11 this year, and the 3 time best seller (2013, 2014, 2015) Mitsubishi Outlander PHEV rose two positions to #13, thanks to 84 deliveries, the model’s best result in 22 months.

PositionNetherlandsOctoberYTDYTD Segment Share
1Tesla Model S2573,63621%
2Nissan Leaf3602,45314%
3Tesla Model X912,00312%
4VW e-Golf2381,65510%
5Hyundai Ioniq Electric1531,3358%
6BMW i31751,2307%
7Renault Zoe1278345%
8Opel Ampera-e227334%
9Volvo XC60 PHEV1193772%
10Porsche Panamera PHEV93162%
11Jaguar i-Pace2092682%
12Hyundai Kona EV692321%
13Mitsubishi Outlander PHEV842251%
14BMW 530e211851%
15Hyundai Ioniq PHEV11561%
16Porsche Cayenne PHEV11531%
17Smart Forfour ED291391%
18BMW 330e61171%
18Mini Countryman PHEV121171%
20Volvo XC90 PHEV251101%

In the manufacturer ranking, Tesla (33%, down 6%) is the undisputed leader, with Nissan (14%) hanging on in second place. The race for third place now has Volkswagen (10%, up 1%) on the podium, ahead of BMW and Hyundai (9%).

See previous Netherland EV sales reports. 


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About the Author

Always interested in the auto industry, particularly in electric cars, Jose has been overviewing the sales evolution of plug-ins through the EV Sales blog since 2012, allowing him to gain an expert view on where EVs are right now and where they are headed in the future. The EV Sales blog has become a go-to source for people interested in electric car sales around the world. Extending that work and expertise, Jose is now a partner in EV-Volumes and works with the European Alternative Fuels Observatory on EV sales matters.

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