Even though the Tesla Model 3 is approximately one year away from release, the all-electric sedan already seems to possess a lot of symbolic capital — even enough to serve as a means of attracting talented new hires, if the Seattle-based firm Axon’s methods are to be deemed effective.
That firm, a division of Taser that creates body cameras to be used by police departments, is apparently now offering of a free Tesla Model 3 as an incentive to attract talented new hires. This offer applies, of course, only to “eligible” candidates — meaning those with the most experience.
“We wanted to rise above the noise and find the best possible people,” commented Axon general manager Marcus Womack. That quote alone seems to indicate that the executives expect Tesla enthusiasts are more likely to be top talent — something to think about.
The Seattle Times provides more: “The price of a new Model 3 starts at $35,000, and Axon thinks it’s worth offering as a job lure considering how much it generally costs to acquire a new employee and the value that person brings to the company, Womack said. There are a few strings: Teslas are available only to some of the positions Axon has open, including technical jobs such as full stack engineer and web developer. Qualified hires are able to sign up for a car waiting list after they’ve made it through their first 90 days at Axon.”
Notably, existing employees can also receive a “free” Tesla Model 3 by “referring three people for critical roles that Axon ends up hiring.” So, perhaps easier said than done?
The company is apparently aiming to hire over 50 new people over the next year or so. The firm currently employs around 100 people in Seattle.
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