In our latest CleanTechnica YouTube show, Steve Hanley, Larry Evans, and I discuss Ford’s dramatic announcement regarding writing off $19.5 billion in EV investments, dropping certain EV plans, failing to make money on the Ford F-150 Lightning and Mustang Mach-E, challenges with auto dealers, and plans to roll out more … [continued]
Some car execs suggest a return to the combustion engine will restore Europe’s competitiveness. They couldn’t be more wrong. By William Todts, Executive Director Henry Ford apparently once said, “if I had asked people what they wanted, they would have said faster horses.” A hundred years on his successor, Ford CEO … [continued]
Ford and Renault have announced a new partnership to build affordable electric cars and light duty trucks for European customers.
As you probably know by now, Ford came out with a big new EV plan last week. CEO Jim Farley started off the announcement like this: “Nearly 120 years ago, the Ford Model T became the ‘Universal Car.’ Why? It was affordable, adaptable, and serviceable. America would never be the … [continued]
When Ford unveiled its Universal EV Platform in August 2025, the presentation was equal parts engineering showcase and strategic declaration. Jim Farley framed the new architecture as the company’s “Model T moment,” built to deliver affordable electric vehicles at scale with radically simplified manufacturing and domestically produced LFP batteries. He … [continued]
Ford CEO Jim Farley told investors last week the company will make a major announcement about its future plans on August 11.
According to various media outlets, Ford CEO Jim Farley wasn’t optimistic about the larger EV market during the company’s last earnings call. In short, the price of battery storage just isn’t coming down fast enough for Ford to see full-size trucks and SUVs as a profitable option anytime in the … [continued]
Ford CEO Jim Farley says his company is out of the boring car business. That suggests more expensive models and fewer affordable cars.
Easy, convenient home EV charging takes center stage as Ford launches new “Ford Power Promise” to attract potential electric vehicle buyers.
We published an article the other day portraying Ford CEO Jim Farley as having just woken up after a long multi-year nap, particularly regarding Chinese electric vehicles and the EV transition. Having covered Ford quite closely over the past several years, and having talked to Ford reps about these and … [continued]
