Pushing Sustainability Through The Supply Chain — Our Experience


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Most of us want to live in a world without waste. The problem is, it’s everywhere. Buy organic food? It’s often wrapped in plastic. Produce? Bioplastic bags don’t cut the mustard for some foodies (how did cut the mustard become an expression?). Order a pallet to buy in bulk? Guess what — stuff is effectively saran wrapped onto the pallet to keep it from sliding around. Turns out, plastic is useful.

But solutions are out there, and given the unreal momentum the anti-single-use plastic movement has, it appears that people are waking up at a rate I’ve never seen in my life as an eco-warrior. Marriott and India’s largest online retailer both just announced the phaseout of single use plastics on a monumental scale. All cool stuff, for sure. So, how can you help?

As I’ve said many times before, companies aren’t evil — they’re just a little narrowly/singularly focused on dollars. But you have to have money — and your company does, too. Recently, I started looking around for different suppliers of stuff our company buys a lot of. Our company makes a line of organic, zero waste, and non-toxic personal care products. We buy a lot of this kind of stuff:

We use tins like this to sell sunscreen, lip balm, and other similar products. Of course, if they come in plastic wrap (individually), then are we truly zero waste? Finding some alternative providers who’ve been willing to send stuff with paper wrap has not been as difficult as I expected, though. (Turns out, companies want my companies’ business.) I’ve been able to leverage this to push back on our existing providers and make one very simple, yet very effective assertion.

I let them know, kindly, that we’re now incorporating plastic waste into our purchasing decisions. 

It makes financial sense, too — the more of this stuff my staff has to deal with, the more time they waste. One of the products we buy comes in a plastic bag (individually), with instructions inside each bag, the product itself, with both ends of the product wrapped in bubble wrap, and then two twist ties put on it. We managed to find a supplier who is giving us a similar enough product with one twist tie, paper wrap, and a paperboard box.

The proclamation above, though, is important — if I just switched companies, the old supplier would not know why. That’s a critical detail. They want to know why. They want to keep my business. Companies listen to customers, more so than any other of their stakeholders. So tell anyone you buy a lot of stuff from — cut the waste, or lose my business.

It doesn’t just have to be packaging, or plastic for that matter. The office I work from has two bathrooms. Both toilets have been leaking since I moved in. Last month, I let them know that if they’re not fixed by the time I have to decide to renew my lease, I’m out. Gives them plenty of time to get them fixed, and lets them know that waste is simply not okay.

Vote with your dollars. It’s effective. But only if you tell people why. 


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Scott Cooney

Scott Cooney (LinkedIn) is a serial eco-entrepreneur focused on making the world a better place for all its residents. Scott is the founder of CleanTechnica and was just smart enough to hire someone smarter than him to run it. He then started Pono Home, a service that greens homes, which has performed efficiency retrofits on more than 20,000 homes and small businesses, reducing carbon pollution by more than 27 million pounds a year and saving customers more than $6.3 million a year on their utilities. Scott wanted to contribute to native ownership of the clean energy revolution, so he gifted Pono Home to a long tenured employee with native Hawaiian roots for just the liquidation value, turning down a mainland company interested in purchasing the company. In a previous life, Scott was an adjunct professor of Sustainability in the MBA program at the University of Hawai'i, a consultant at Saatchi & Saatchi S, where he worked with a team to educate and empower millions of employees to live healthier and more sustainably. He is the author of Build a Green Small Business: Profitable Ways to Become an Ecopreneur (McGraw-Hill) , and Green Living Ideas. Scott is an occasional investor, currently he has investments in Rivian (RIVN).

Scott Cooney has 183 posts and counting. See all posts by Scott Cooney