The two Japan-based firms Toyota Motor Corp and Suzuki Motor Corp have agreed to cooperate on the sale of plug-in electric vehicles in India onwards from around 2020 or so, with the intention being to jointly grow market share there.
This news follows the announcement back in February between the two firms that they would be sharing accumulated expertise in research & development and parts & supplies manufacturing as part of an effort to speed electric vehicle tech development.
“The partnership could help Toyota to expand in India’s massive car market, where drivers prefer the type of affordable compact vehicles in which Suzuki excels. Suzuki, in turn, is expected to gain from Toyota’s innovations in automated driving, artificial intelligence and low-emission vehicles,” Reuters reports.
“The companies said Suzuki will produce the electric vehicles and supply some to Toyota, which will provide technical support.”
It should go without saying here that the growth potential in India’s automotive market, and in particular in its plug-in electric vehicle market, is enormous. The country’s population is on track to become the largest in the world by 2025, and there’s also the fact that the government there has been making increasingly aggressive comments in recent times about the phaseout of internal combustion engine (ICE) vehicles (petrol/gas and diesel vehicles, that is).
For more information on the latter, see: “Could India Really Become 1st Fully Electric Car Country?” and “Indian Government Advisor: Build Electric Cars In India Or Import Them Like Oil.”
Will Suzuki and Toyota be able to jointly succeed in taking a large portion of India’s EV market, or will more establish EV leaders like Tesla and Nissan swoop in to lead the market?