Published on January 16th, 2014 | by Sponsored Content18
WaterStop Carts Look To Flip Water Industry On Its Head
January 16th, 2014 by Sponsored Content
“Water” is actually one of our categories here on CleanTechnica — it doesn’t get as much love as solar energy or electric cars, but it’s a critical topic, and a lot of work needs to be done to both 1) make the water industry cleaner and 2) provide clean water to more people. WaterStop Carts LLC is a new clean water solution that I think deserves a bit of attention for what it’s looking to do here*.
As the video below articulates well, the bottled water industry results in an incomprehensible amount of plastic waste every year… well, every day! The industry is actually a rather young one, and it plays on water quality fears as well as the taste buds of humans. But even if we choose to have a privately cleaned, taste-bud approved water industry, that doesn’t mean we need to produce so much harmful plastic. As I’m sure you could guess, that’s where WaterStop Carts come in.
Check out their really beautiful and creative video for their crowdfunding campaign:
As the video above summarizes in kinder words, the bottled water industry is robbing us and trashing our planet. It’s high time that a competitor comes in that can address those key two points that make the bottled water industry so “successful” — water quality concerns and human taste buds.
WaterStop Carts is raising funds on IndieGogo to get rolling — no pun intended. Here are a few key quotes from that page that I think are worth highlighting:
- “Why? Because our world is facing a clean water crisis and it makes me angry that the bottled water industry has taken life’s essential element and made a commodity of it!”
- “As consumers we are paying between 300 to 4,000 times the costs of tap water when we buy bottled water. The average American spends over $250 a year on bottled water. We also end up paying for the cost to our environment of carbon released and the oil and water used in manufacturing and transportation.”
- “The cart uses municipal water sources and the same filtration system used by bottled water companies.”
Ah, there is of course one more critical factor WaterStop Carts addresses — convenience. The fact of the matter is, even if you are cool drinking publicly provided tap water, it can be very difficult to find such water in public and at major events — conferences, sports arenas, concerts, etc.
“Accessibility through Mobility”is the foundation of our thinking at WaterStop. Our mobile water carts go where people go, venues of all kinds. Sometimes we just say it’s “water on wheels.” The cart uses municipal water sources and the same filtration system used by bottled water companies. It delivers purified, fresh tasting water, it’s like bottled water without the bottle.
The company’s founder and CEO, Nan Harris, who sold her Manhattan co-op in order to start this company, has bigger visions for the next generation of WaterStop Carts as well:
The Second Generation cart will also have Wifi so the cart becomes not only a Water Stop but a Hot Spot as well. A solar tower will be added to extend the battery life. Eventually, when solar can produce enough energy to run our mobile cart, we will convert to solar completely. One final note, the completed look of the cart will have a modern, sleek design.
For more info or to donate, head on over to the WaterStop Carts IndieGogo page.
*This article has been supported by WaterStop Carts LLC, but as is always the case: we don’t run sponsored articles for technologies or companies that we don’t think deserve more eyes and positive press.
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