Mitsubishi Motors Corporation has released its latest mid-term business plan, “New Stage 2016.” The plan is for 2014 through 2016. The plan includes a pretty strong focus on “eco-car technologies.”
The plan is centered around six key strategies. The strategy listed second is “development of next-generation technology.” Within this is a statement on the company’s electric vehicle and plug-in hybrid electric vehicle goals. The company states, “Electric vehicle technology is considered to fill an important role in complying with environmental regulations which are being strengthened globally, and MMC aims to increase its production ratio of EV and PHEV vehicles to 20% in 2020 as a leading company in electric vehicle technology.” It has green car technologies and goals beyond this, as well:
At the same time, MMC, in addition to the development of next-generation engines that achieve both driving performance and environmental performance, will further evolve MMC’s unique technology, the S-AWC four-wheel integrated vehicle dynamics control system and a group of active safety technologies that are used in the Outlander, called “e-Assist,”* while expanding the range of models in which those technologies are utilized. Moreover, MMC will aggressively pursue the integration of information technology in vehicles by adopting “connected car” technology by which vehicles are connected to the Internet using smartphones.* “e-Assist” name used in Japan only.
As noted last week, Mitsubishi is introducing three new hybrid vehicles, including two plug-in hybrid electric vehicles, at this year’s Tokyo Motor Show. Also, Mitsubishi Outlander PHEV manufacturing just recently began in Europe. Also recently announced was a deal in which Mitsubishi would work with Renault-Nissan to build electric vehicles.
Let’s hope Mitsubishi not only hits its 20% by 2020 target but far exceeds it!
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