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Published on November 13th, 2013 | by Zachary Shahan


Mitsubishi Aims For 20% Of Its Vehicles To Be Electric By 2020

November 13th, 2013 by  

Mitsubishi Motors Corporation has released its latest mid-term business plan, “New Stage 2016.” The plan is for 2014 through 2016. The plan includes a pretty strong focus on “eco-car technologies.”


Image via Mitsubishi / Gas2

The plan is centered around six key strategies. The strategy listed second is “development of next-generation technology.” Within this is a statement on the company’s electric vehicle and plug-in hybrid electric vehicle goals. The company states, “Electric vehicle technology is considered to fill an important role in complying with environmental regulations which are being strengthened globally, and MMC aims to increase its production ratio of EV and PHEV vehicles to 20% in 2020 as a leading company in electric vehicle technology.” It has green car technologies and goals beyond this, as well:

At the same time, MMC, in addition to the development of next-generation engines that achieve both driving performance and environmental performance, will further evolve MMC’s unique technology, the S-AWC four-wheel integrated vehicle dynamics control system and a group of active safety technologies that are used in the Outlander, called “e-Assist,”* while expanding the range of models in which those technologies are utilized. Moreover, MMC will aggressively pursue the integration of information technology in vehicles by adopting “connected car” technology by which vehicles are connected to the Internet using smartphones.

* “e-Assist” name used in Japan only.

You can read more about Mitsubishi’s mid-term plan here.

As noted last week, Mitsubishi is introducing three new hybrid vehicles, including two plug-in hybrid electric vehicles, at this year’s Tokyo Motor Show. Also, Mitsubishi Outlander PHEV manufacturing just recently began in Europe. Also recently announced was a deal in which Mitsubishi would work with Renault-Nissan to build electric vehicles.

Let’s hope Mitsubishi not only hits its 20% by 2020 target but far exceeds it! 
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About the Author

Zach is tryin' to help society help itself one word at a time. He spends most of his time here on CleanTechnica as its director and chief editor. He's also the CEO of Important Media. Zach is recognized globally as an electric vehicle, solar energy, and energy storage expert. He has presented about cleantech at conferences in India, the UAE, Ukraine, Poland, Germany, the Netherlands, the USA, Canada, and Curaçao. Zach has long-term investments in Tesla [TSLA] — after years of covering solar and EVs, he simply has a lot of faith in this company and feels like it is a good cleantech company to invest in. But he offers no investment advice and does not recommend investing in Tesla or any other company.

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