Elon Musk Has Been Living On Tulsa Time
Elon Musk spent the 4th of July standing in an empty field outside Tulsa, Oklahoma, trying to make up his mind whether to build his new US factory there or in Austin, Texas.
Elon Musk spent the 4th of July standing in an empty field outside Tulsa, Oklahoma, trying to make up his mind whether to build his new US factory there or in Austin, Texas.
An internal email to employees dated July 9 from Jerome Guillen, President of Automotive at Tesla, said the company is “making preparations” to raise output at its factory in Fremont, California (where we recently interviewed him). “While we can’t be too specific in this email, I know you will be delighted with the upcoming developments,” Guillen said, according to a report by Bloomberg, which claims to have seen a copy of the email.
Renault and FCA want to merge. Rumors are swirling that GM and Ford could consolidate into one company. Naturally, the subject of Tesla comes up for discussion. Will it survive? Will it be bought out? Opinions on that question are all over the place.
Tesla will report its first quarter 2019 production and delivery figures in the next few days. The Q1 sales report is an extremely anticipated one, as it will tell us whether or not Tesla managed to increase production and if the company was able to generate enough demand for the cars it has built over the last three months.
Walking into Tesla’s large, open, light office space at its Fremont factory, it only took a moment before something hit me. The atmosphere is enormously different from the image of Tesla that you find in much of the media.
Wall Street is obsessed with Tesla Model 3 production numbers. To some degree, this is understandable. But, according to one disruptive Wall Street analyst, Tesla’s production numbers don’t accurately reflect the bigger picture for Elon Musk.
Journalistic integrity is a hot topic these days, and rightly so. A free press is absolutely necessary for democracy, technological and social progress, and other nice things. However, with press freedom come responsibilities: among other things, not to cherry pick facts to support a preconceived conclusion, and not to quote sources without revealing when they have a personal stake in an issue.
A frequent theme of the legions of Tesla skeptics is the idea that, when the traditional automakers finally get serious about EVs, Tesla will be toast. However, while the auto giants, with their access to amazing amounts of capital and their enormous economies of scale, certainly have the ability to bury tiny Tesla, the reason that this scenario isn’t going to take place is that they don’t have the motivation to compete with the California carmaker.
Like most larger companies, Tesla tightly controls its employees’ interactions with the press. The celebrity execs hold court with a selected circle of hip media outlets, but the rank-and-file employees are trained to avoid reporters like dangerous sharks. So Business Insider scored quite a coup when it secured permission to speak with four employees who have “some of the coolest jobs at Tesla.”
Getting a coveted job at Tesla isn’t easy. Elon Musk once said, “if you’re at Tesla, you’re choosing to be at the equivalent of Special Forces. There’s the regular Army, and that’s fine, but if you are working at Tesla, you’re choosing to step up your game.” You’d think statements like this would keep job applicants away. Not so much.