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Published on July 30th, 2013 | by Zachary Shahan

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BMW i3 Officially Unveiled (27-Minute Video From NYC, Beijing, & London World Premiere)

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July 30th, 2013 by Zachary Shahan
 
This article was first published on EV Obsession.

After years of development and countless teasers, the commercial-production BMW i3 has finally been unveiled. The BMW i3 electric car was simultaneously unveiled in London, New York, and Beijing yesterday.

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BMW i8 concept (left) and BMW i3.

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bmw i8 i3

BMW i8 and BMW i3.

BMW electric cars

BMW’s first electric vehicles.


The unveiling took place “exactly two years after the BMW i3 Concept was presented in Frankfurt on 29 July 2011 prior to the International Motor Show (IAA),” BMW noted.

“The simultaneous launch in three continents highlights the global approach embodied by the BMW i3 towards resolving urban mobility issues worldwide. This approach is rooted in the holistic idea of a purpose-built vehicle concept boasting a unique design, sustainability throughout the value chain and complementary mobility services. As such, the BMW i3 redefines urban mobility for the present and future, setting benchmarks for sustainability, design, hallmark BMW dynamics and exemplary efficiency. It is the world’s first premium electric vehicle designed from the ground up to be powered by an electric drive system. It is also a world first by virtue of bringing together visionary design, pioneering technology and an innovative vehicle concept that includes a passenger cell made of carbon-fibre-reinforced plastic (CFRP).”

I already published a super-extensive article on the details of the BMW i3 and one announcing its price, so I’m not going to repeat all that. Let’s just get to the flash! Here’s a video of the world premiere of the BMW i3 (note that speeches about the BMW i3 don’t start until about 3:30 in):

And here’s an even flashier video, from BMW’s YouTube channel:

Lastly, one more short video from BMW:

All images above come from BMW. Many more images and more details are available on the BMW blog and in the BMW i3 World Premiere news release.

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About the Author

spends most of his time here on CleanTechnica as the director/chief editor. Otherwise, he's probably enthusiastically fulfilling his duties as the director/editor of Solar Love, EV Obsession, Planetsave, or Bikocity. Zach is recognized globally as a solar energy, electric car, and wind energy expert. If you would like him to speak at a related conference or event, connect with him via social media. You can connect with Zach on any popular social networking site you like. Links to all of his main social media profiles are on ZacharyShahan.com.



  • Matt

    For the first one, not only was it a sleeper. It is to wide for this site, so ends up with ads covering it on the right side. I “understand” giving a 3rd of the pages to ads, but don’t cover the content. It is bad enough that have picture as an ad that has to be close to be seen.

    • http://zacharyshahan.com/ Zachary Shahan

      ah, sorry, i don’t see those ads (only US ads), and thought the video would COVER them (rather than the other way around). my bad!

  • juxx0r

    Wow, that video was worse than Eurovision.

    • http://zacharyshahan.com/ Zachary Shahan

      haha. :D

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