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Published on July 17th, 2013 | by Zachary Shahan

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100% Green Electricity From Ecotricity



I put this in our solar and wind news roundup yesterday, but I’ve decided it deserves more eyes (for some reason, those roundup posts aren’t extremely popular). The innovative UK cleantech firm Ecotricity is now offering only one electricity tariff, and 100% green electricity.

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Previously, Ecotricity was offering two tariffs – New Energy (about 60% green) and New Energy Plus (100% green). However, it has decided to simplify the electricity purchasing process even further and only offer 100% green electricity.

“Existing customers will either enjoy a free upgrade to 100% green or enjoy a small reduction on what they currently pay to get 100% green electricity with Ecotricity,” Ecotricity wrote on Saturday.

“This is the way the energy industry has to go – there are still a dizzying number of tariffs on the market, and while Ecotricity always had only two tariffs, it doesn’t get any simpler than just one,” Dale Vince, Ecotricity founder, said.

“Green Electricity will bring further simplicity and transparency for all our customers – everyone will be on the same, easy-to-understand 100% green electricity tariff.”

For more details, check out the full Ecotricity article.

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About the Author

is the director of CleanTechnica, the most popular cleantech-focused website in the world, and Planetsave, a world-leading green and science news site. He has been covering green news of various sorts since 2008, and he has been especially focused on solar energy, electric vehicles, and wind energy for the past four years or so. Aside from his work on CleanTechnica and Planetsave, he's the Network Manager for their parent organization – Important Media – and he's the Owner/Founder of Solar Love, EV Obsession, and Bikocity. To connect with Zach on some of your favorite social networks, go to ZacharyShahan.com and click on the relevant buttons.



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