What Can Be Done To Help?
I spoke with James Chen, Rivian’s Vice President of Public Policy, and he shared his thoughts with me about how frustrating this is. The push for this bill is being spearheaded by conventional dealerships that are threatened by electric vehicles.
“This is the franchised dealers trying to stifle legit competition and prevent the advancement of zero-emissions vehicle technology,” Chen told me. Rivian, an independent U.S. manufacturer of all-electric trucks and SUVs would be blocked from doing business in Michigan if this bill is accepted into law.
The crazy thing is that, here we have an independent private manufacturer — an American company even — being blocked from participating in the “free market” by a state. Chen explained that the incumbent business interests — the dealers — are trying to use legislation to block out all new transportation technologies. “If the franchise dealer model is so great,” he asked me on the phone, “why are they afraid of legitimate competition?#8221;
Chen also elaborated on the focus of the legislation. Legislation should be focused on the worldwide pandemic and challenging budget issues, yet the dealers are rushing this bill through. Why? “Why are the dealers pushing a bill to stifle economic investment into the state by EV manufacturers?#8221;
These are very good questions, and the answer is: follow the money. It all comes back to money — dealers have lost money with Tesla’s business model, “buying directly from the manufacturer and bypassing the dealer altogether,” and this is their way of trying to fight back. The dealers will fight — simply because the elimination of the middle man would be bad for them.
As for what can be done to help fight this from outside — awareness. It’s pretty much all we can do. Letting the voters know what they are voting for and educating them about the shady backroom dealings that take place between vested interests and the politicians involved.
Bonnie Norman, whose role as an early EV adopter (owner of an original Tesla Roadster and also an early investor) wanted to lend support to the other EV manufacturers who are doing their part. “While I’m not surprised to see Michigan playing protectionist games again, it’s really heartwarming to see so many Tesla owners jumping in to help shed light on what is going on in the Michigan legislature. The mission is about accelerating the transition to sustainable energy. In the past, EV owners of all brands have shown up to help Tesla in various state battles. We will be there for Rivian, Bollinger, Lucid, and others as they fight to sell an American product in the US.
“The mission is about accelerating the transition to sustainable energy. In the past, EV owners of all brands have shown up to help Tesla in various state battles. We will be there for Rivian, Bollinger, Lucid, and others as they fight to sell American-made products in the US.”
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