Tesla Leads, Pushes, & Pulls Luxury Automakers Into Their Electric Future
May 12th, 2018 | by Matt Pressman
Once seen as the domain of tech geeks and tree huggers, electric cars have transformed into the new, must-have accessory for the rich and famous. Hannah Elliott reports (via Bloomberg), "When marketing luxury vehicles, ‘electric’ is no longer a bad word... feeling good about your car is the new feeling cool about your car."
