The Success Of The Mustang Mach-E Is Forcing Ford To Adjust Its Production Plans
Ford has more orders for electric vehicles than it has batteries to build them all. That’s a good problem to have, but it’s still a problem.
Ford has more orders for electric vehicles than it has batteries to build them all. That’s a good problem to have, but it’s still a problem.
Customers can begin converting their reservation for the Ford F-150 Lightning into orders starting in January.
Ford is severing its partnership with Rivian while working more closely with Volkswagen.
Ford and GM are both scrambling to be relevant as the EV revolution rolls forward.
Long gone are the days when Tesla and Elon Musk were at the butt of many legacy auto jokes. The silly notion of an electric car proved to be an idea that isn’t so silly after all. It’s ruthless and cutting edge. And legacy automakers still aren’t prepared for it. … [continued]
Ford CEO Jim Farley says electric cars need to be less expensive. Audi agrees.
Almost all of the attention around Joe Biden’s event with UAW last week was around Tesla, ironically. There was also some coverage of the 2030 target (pro and con — I was on the side of pointing out how weak it is), and I tried to point out that the … [continued]
Oh, this would be fun and exciting to watch if this happened. Ford’s CEO, Jim Farley, agreed that having a drag race with Tesla is a good idea — the Mustang Mach-E vs the new Tesla Plaid Model S. Having been in the Model S Plaid and experiencing that acceleration … [continued]
The level of excitement about the Ford F-150 Lightning is higher than for any event in the world of transportation since the Tesla Model 3.
Ford CEO Jim Farley has announced (via Twitter of course) that Ford pulled in more than 44,500 reservations for the F-150 Lightning in fewer than 48 hours! I think that, by many standards, that’s a great achievement and an indication that the F-150 Lightning is doing exactly what it’s supposed … [continued]