Tesla has released its Safety Score Beta system, a system for assessing driving behavior and including a gamification element. Gamification usually refers to a marketing strategy — for example, getting points for shopping at your favorite stores or coffee places. Whether it’s Uber Gold or Starbucks Stars, the goal is to … [continued]
Just before CES officially opened this week, Faraday Future showed off its first concept to the world. It was arguably the most hyped launch in the history of electric vehicles, with teasers surfacing at a regular frequency leading up to the big reveal. At the event, Faraday Future reiterated over … [continued]
Millennials have proven themselves a tough group for marketers. Green app developer eEcoSphere believes it can motivate these young people to action
California’s cap-and-trade market is serious business, with high stakes for the future of our planet – it’s no game. Except when it is.
Gamification is often used to simplify complex concepts and make them easily understood, and that’s just what the San Francisco Public Press has done with “Make Money, Save The Planet,” a theoretical cap-and-trade board game.
Three new OnStar apps were recently previewed at the GM Electrification Experience to help extend the range of electric vehicles and make charging more efficient than ever – among the largest hurdles for EVs to overcome in their drive for wider integration …
A new board game from GreenBusinessOwner.com aims to make clean tech, and sustainability in general, fun. GBO Hawaii (ages 13+, 2-4 players, 45 minutes, to 1.5 hours) is a game of strategy, impact investing, and skillful maneuvering of public policy. The idea is that players are impact investors, and invest their … [continued]
