While Volkswagen’s dieselgate fiasco has been really disappointing, a recent development could be a pivot in the right direction. As part of the settlement, the company has launched its Electrify America “Normal Now” ad campaign as part of a $2 billion investment to encourage the adoption of zero-emission vehicles. The campaign looks to normalize the ownership of electric cars in an attempt to increase EV adoption.
Originally published on EV Obsession. It’s hard to call this the best Tesla fan commercial yet since it doesn’t really highlight any of the Tesla Model S’s awesome features (other than it’s cool look). “Gallons of Light” was certainly an awesome commercial that is hard to compete with. But hey, it’s … [continued]
Originally published on EV Obsession. Chevrolet recently released a new ad spot for the new Chevy Volt plug-in hybrid (PHEV), and I’ve got to say, it’s pretty good…. The ad doesn’t really have that sort of strange and tacky feel that many electric vehicle (EV) ads over the last few years … [continued]
