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Browsing the "Dacia" Tag

Dacia Exec Promises “Shockingly Affordable” Electric Car

January 11th, 2019 | by Steve Hanley

Dacia, part of the Renault-Nissan-Mitsubishi Alliance -- has a reputation for building basic vehicles and selling them at a low price. The head of the brand says that won't change when it comes to making electric cars that carry the Dacia brand.


Tesla #2 In New Auto Brand Ranking In Germany — Brand Loyalty, Brand Status, & Society’s Conventional Car Inertia

October 1st, 2017 | by Zachary Shahan

How much does loyalty to a major brand — or at least the status of various brands — limit the transition to electric vehicles from Tesla, Dyson, e.Go, etc.? On the other hand, how much does dissatisfaction with conventional automakers drive customers to such automotive newcomers? How much do legacy automotive brands keep the door shut to newcomers like Tesla versus invite the disruptors in



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