Akio Toyoda

Toyota Mirai hydrogen fuel cell vehicle. Photo by Kyle Field | CleanTechnica.

Toyota–BYD Crossover? Toyota’s Akio Toyoda Off The Map On EVs, BYD Passes VW In China

We’ve got a few short news stories here from Toyota and BYD. And they highlight what could be a massive crossover in the auto world in the next several years. Toyoda’s Shocking Position Toyota has long been at the top or near the top of the world for auto sales. … [continued]

Credit: Eko ElectriFraud Report

Ekō ElectriFraud Report Skewers Toyota Deceptive Marketing Practices

Ekō is an online organization that seeks to hold corporations to account for their misdeeds. On January 23, 2024, it released a report entitled Toyota ElectriFraud which details how the Japanese company allegedly manipulates its marketing message to confuse customers about what constitutes an electric car. This is not the … [continued]

Toyota Shareholder Revolt

When all you have to show for an electric offering is a toy car, then it is no wonder you have a shareholder revolt. Despite consistently producing and selling 8 million cars a year for the past 20 years, Toyota’s future doesn’t look as rosy as it used to, and … [continued]

Toyota Claims It Just Can’t Keep Up

A recent headline regarding Toyota and a clever response to it caught my attention. The headline: “Toyota president calls meeting California zero-emissions requirements ‘difficult’.” The response from our friend Nikhil Chaudhary: “‘difficult for Toyota’.” It was a clever way to correct the headline, and it highlights the key point superbly: … [continued]