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The Electric Vehicle Revolution Is About To Get Messy

Those of us who have followed the electric vehicle market for several years (or, for some of you, decades) can easily get complacent about where the EV revolution is and where it’s headed. We can be lulled into a semi-sleeping state by monthly sales reports, by routinely seeing EV market share of 1–2% in some markets, 5–10% in others, and 50% in Norway. We can be blown away by the Tesla Model 3’s success, while at the same time underestimating what it means.