Warning: this is a cautionary tale about mainstream news media, distortions, and beating others to the punch. It is also followed after many paragraphs by a CleanTechnica fundraising pitch. Of course, regarding the mainstream media frustration, we are very well aware that we are preaching to the choir here. CleanTechnica is made up of independent journalists, writers, and enthusiasts. We write, talk, and film for independent media outlets. As such, we don’t owe allegiance to companies, executives, editors (well, sort of — right, Zach?), or ideologies. Nor do we bow to any lobby groups.