Hyundai Kona EV Pricing = $36,450 to $44,650 — Best CUV Available?

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Hyundai has announced details on US pricing for the Kona Electric, which we only previously slid into our 2019 CleanTechnica Car of the Year competition. At the bottom end, $36,450 (before incentives) will get you into the base “SEL” trim (64 kWh version). That’s a great EV with 258 miles (EPA) range that you can get for under $30,000 after the US EV tax credit (up to $7,500 depending on tax liability). Arguably, this is the best CUV available at this price point. If you want one, join the queue as soon as you can!

SEL Trim – Click to zoom

The $36,450 “SEL” trim Kona includes the full-size 64 kWh battery and is packed with loads of passenger safety systems and great equipment, including Android Auto and Apple CarPlay. See the standard equipment list to the right (click to zoom).

Moving up to the “Limited” trim adds a sunroof, leather seats, LED headlights, and a few other features for a total MSRP of $41,150.

The top-level “Ultimate” trim adds more still: heated steering wheel, ventilated front seats, heads-up display, larger touch screen, premium stereo, and smarter cruise control, amongst other things, for just $44,650.

For full details of what’s included in the different trim options, take a look at Hyundai’s specs & pricing list, or zoom into the listing images we’ve included here.

For availability and delivery dates, Hyundai is still saying “coming early 2019.” There’s a dedicated Kona Electric webpage where you can sign up for updates, and presumably for ordering info when it’s available. For more solid information, it’s best to check with your nearest Hyundai dealer. If you are sure you want a Kona (great choice!), make sure you call around and find a dealer whose equally keen to sell you one. Ask them how many EVs or PHEVs they sold last year to get a measure of their experience and sincerity. (Though, note that Hyundai has hardly been selling any plug-in vehicles outside of California in the US.)

If you can, you might even want to try to insist on paying the dealer a deposit and being solidly put on a waitlist, even if that’s not yet even a formal option.

Limited (left) and Ultimate (right) trims — Click to zoom

The Kona is a great EV for those who like the CUV (aka crossover) form factor. It’s a compact, highly efficient, fully capable all-round vehicle, and a lot of fun to drive. It’s not huge, so if you need larger trunk space or are regularly having full-sized adults ride in the back seats, you may prefer to wait for its larger sibling, the Kia e-Niro, which has very similar key performance specs and will likely see a similar price point (perhaps fractionally more expensive). Though, it will arrive a bit later.

Bjørn Nyland has made a great size comparison video between the Kona and Niro. Both are great choices. If you want an even more up-market electric crossover, you’ll have to wait for the Tesla Model Y, but it’s likely to be at least a year from now before that’s available, and it should come with a small step up in pricing. We’ll have more details on that one in a couple of months.

Here are the Kona’s EPA highway driving range and recharging speeds compared to other current or later-in-2019 EVs in a similar pricing bracket (metric version of chart below):

It’s clear that the Kona is toward the top end of the road-trip-ready charts, with great range and recharging speeds, and capable of any use-case you ask of it. All of these EVs are great vehicles, and a far better ownership experience and lower lifetime cost of ownership than a gas vehicle. They are inherently quieter, smoother, more refined, more responsive, and more reliable than “equivalent” gas cars. If the Kona looks good to you, be sure to get your reservation in early. At these prices, it’s likely to be a very popular vehicle.

Here’s the same chart as above but using the metric system:


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Dr. Maximilian Holland

Max is an anthropologist, social theorist and international political economist, trying to ask questions and encourage critical thinking. He has lived and worked in Europe and Asia, and is currently based in Barcelona. Find Max's book on social theory, follow Max on twitter @Dr_Maximilian and at MaximilianHolland.com, or contact him via LinkedIn.

Dr. Maximilian Holland has 416 posts and counting. See all posts by Dr. Maximilian Holland