I’ll Take Those Apple Glasses With That Electric Apple Car

Sign up for daily news updates from CleanTechnica on email. Or follow us on Google News!

After a period of quite a lot of buzz about a potential Apple car, we haven’t heard much from Apple in a while — no rumors and no enthralling tangibles. The once exciting Apple car has drifted into nowhere land. Can we still expect an electric Apple car? And how about a pair of Apple glasses with that?

Apple Self-Driving Cars apple car apple glassesSome recent news does have people thinking the Apple car project, Project Titan, might see a revival. Doug Field has reportedly returned to Apple from Tesla to work on the project. Does that means it’s rolling into the next gear?

I wonder how Google views rumors of Apple developing an electric vehicle (EV) again, and Apple glasses. Apple and rumors go hand in hand, but it was Google that jumped the shark with the first digital glasses and has since been working on autonomous cars. Apple has yet to deliver on either.

That said, Apple analyst Ming-Chi Kuo seems to think there is more meat to the Apple car and Apple glasses stories than widely presumed. The reputable Apple analyst predicts Apple will release augmented reality glasses by 2020 and an EV three to five years later.

Specifically, Kuo reasons: “Services, AR, and Apple Car will create Apple’s next trillion-dollar market cap… We predict that AR is the next-generation revolutionary UI; we, therefore, think that AR does not need any killer applications given it is a killer application already… We expect Apple will redefine the UIs of existing products by offering an AR experience created by the AR glass, which will likely be launched in 2020.”

Kuo believes Apple’s next “star product” will be the much awaited Apple car. He predicts its arrival between 2023 and 2025 based on how its Project Titan car division is testing autonomous mobility in California.

Can Apple be a leader in the electric vehicles (EVs), autonomous vehicles (AVs), and overall mobility market?

apple car apple glasses

Apple certainly has the financial might to do just about anything it sets its eyes on. Why electric and autonomous mobility with augmented reality? When your company reaches the $1 trillion mark and is expected to reach a $2 trillion market cap, extending your computer ecosystem to include mobility is a given next step.

Augmented reality is the way to go, especially with EVs and AVs, and who better than Apple to deliver a coherent ecosystem around a modern mobility solution?

Have a tip for CleanTechnica? Want to advertise? Want to suggest a guest for our CleanTech Talk podcast? Contact us here.

CleanTechnica Holiday Wish Book

Holiday Wish Book Cover

Click to download.

Our Latest EVObsession Video

I don't like paywalls. You don't like paywalls. Who likes paywalls? Here at CleanTechnica, we implemented a limited paywall for a while, but it always felt wrong — and it was always tough to decide what we should put behind there. In theory, your most exclusive and best content goes behind a paywall. But then fewer people read it!! So, we've decided to completely nix paywalls here at CleanTechnica. But...
Like other media companies, we need reader support! If you support us, please chip in a bit monthly to help our team write, edit, and publish 15 cleantech stories a day!
Thank you!

CleanTechnica uses affiliate links. See our policy here.

Nicolas Zart

Nicolas was born and raised around classic cars of the 1920s, but it wasn't until he drove an AC Propulsion eBox and a Tesla Roadster that the light went on. Ever since he has produced green mobility content on various CleanTech outlets since 2007 and found his home on CleanTechnica. He grew up in an international environment and his communication passion led to cover electric vehicles, autonomous vehicles, renewable energy, test drives, podcasts, shoot pictures, and film for various international outlets in print and online. Nicolas offers an in-depth look at the e-mobility world through interviews and the many contacts he has forged in those industries. His favorite taglines are: "There are more solutions than obstacles." and "Yesterday's Future Now"

Nicolas Zart has 572 posts and counting. See all posts by Nicolas Zart