My Kia Soul EV (CleanTechnica Review)

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This is a story of someone jumping from a gas car to a fully electric car, replacing a much loved 15 year old Honda for a brand new Kia Soul EV. I explain below why I chose this car and some first impressions, as well as my first days in the adventure of using public charging infrastructure, due to lack of home charging.

Goodbye, My  Love

My Honda Fit, known as “Jazz” in Europe, because “Fit” sounded a bit too similar to a certain part of the female anatomy in some Nordic languages, made it into my hands just when I got out of college, and throughout the years I have loved the car because it did everything I asked with a smile on its face. I did throw a lot of stuff at it, from the time it took 7 people from the nightclub back home, to countless camping trips, moving furniture from home to home (including a two-seat sofa — true story) or a whole living room of furniture (yes, really!). Along the almost 300,000 km (186,400 miles), it never broke down. Besides the usual stuff (tires, filters, etc.), I only had to change batteries and brakes.

More than a car, it was more like a pet, a reliable part of our family. Lately it was working as city car, going to get groceries, doing commutes, or being thrashed around running the busy streets of Lisbon, whenever necessary.

But the years of “living la vida loca” and no garage to protect it from the weather were starting to take their toll. Not only did the paint make it look like it had escaped the scrap yard, but strange noises were appearing and the back bumper was (literally) secured by ropes.

It was time to let it go. Goodbye, little Honda, we will miss you.

Who will be my new sweetheart?

Having decided to replace the old car, it was time to make the shift and “Go EV.” If Honda had a small EV, preferably a “Fit EV,” I would have just bought another Honda without blinking, but because it has been “FCEV blinded” in recent years, I had to look elsewhere. We made a small “needs briefing.” The new car had to be:

  • Small(ish) on the outside, so we could use and park it in town without major problems;
  • Big(gish) on the inside, so we don’t lose space and modularity compared to the previous one;
  • Able to endure a hard life without providing major concerns on the reliability front;
  • Have 200 km (124 miles) of real-word range.

After a first series of test drives of several models, with some funny stories in the middle, like that time that the Volkswagen guy told me:

  • “Kia? Now, don’t try to compare a Kia to a Volkswagen…”

To which I responded:

  • Yeah, you are right, the Kia is better…
  • ?!?!?!?
  • Well, the Kia has a 7 year warranty, while the VW has only 2, so the Kia is the better car!

Anyway, after these first contacts, three cars stayed for the final round: BMW i3, Kia Soul EV 30 kWh, and Renault Zoe R400, in that order.

I really love(d) the i3, for me it is the best EV this side of Tesla, BUT … it is expensive. Scratch that, it is criminally expensive, once you start to add all the toys you want — and there’s plenty to choose from! So, I tried a second-hand unit, and … strange stories developed:

Story One

Me: So, does the car have a warranty?

Salesperson: Yes, one year…

Me: What does it cover?

Salesperson: Engine, gearbox, and battery.

Me: But … engines and gearboxes on EVs virtually never break down, and the battery is covered by the automaker…

Salesperson: ….

Me: So, basically, your warranty doesn’t cover anything.

Salesperson: … (Blushing)…

Me: So, in practice, you do not offer any warranty, am I correct?

Salesperson: No, I mean … (lame excuses).

Story Two

Me: So, you don’t have the car here? But on your website…

Salesperson: No, the boss’s son is driving it.

Me: So, when can I see it?

Salesperson: The boss’s son took it on holidays, so come here 10 days from now.

(Riiight …)

Moving On

So, BMW i3 was out. Kia and Renault remained.

In a Kia dealership outside the big metro areas, I found a nice Kia Soul EV demonstration unit in black and red, just like I would have configured it, but most importantly, with a big, nice discount.

As for Renault dealerships, demonstration units were all accounted for, and if I ordered a new one, I would have to wait 4 months for it, so it was best to forget asking for a big, nice discount, as I had at Kia.

This placed the Kia as cheaper than the Renault, and I liked the Korean — it was better finished, had more space, and … had loads of personality, something I appreciate in a car (the BMW i3 also has oodles of it, but while the German EV is a cross between a Stormtrooper and an angry puppy — about to chew your leg — the Korean reminds me of what Leonard Hofstatder from “The Big Bang Theory” would be look like if he was a car.

The good thing about the Zoe is that it has more range, but all things considered, including the main trips/commutes to be done, the 180–200 km range of the Soul EV would be enough, especially considering I have a CHAdeMO charger some 8 km from home.

So, the black Kia Soul EV it is.

There’s a new kid in town …

… living on the border between the Lisbon metro area and “Portuguese Texas,” with plenty of bulls, pickup trucks, and farmland.


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José Pontes

Always interested in the auto industry, particularly in electric cars, Jose has been overviewed the sales evolution of plug-ins on the EV Sales blog, allowing him to gain an expert view on where EVs are right now and where they are headed in the future. The EV Sales blog has become a go-to source for people interested in electric car sales around the world. Extending that work and expertise, Jose is also market analyst on EV-Volumes and works with the European Alternative Fuels Observatory on EV sales matters.

José Pontes has 473 posts and counting. See all posts by José Pontes