Originally published on TeslaMondo.
Well, Ford sources tell TeslaMondo that the company bought a Model X for $200k primarily to examine the falcon doors. See, Ford is intimidated by Tesla’s outlandish offerings and even its “SEXY” product nomenclature. So Ford is throwing both its engineering and marketing teams into a collaborative endeavor that will use those big-schwing doors and a sassy acronym to recapture some public mind share.
It’s code-named Big Opening Never-Ending Rise, and it’s going to prod your libido until you forget all about Tesla’s little ol’ chicken wings.
Reprinted with permission.
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