Connect with us

Hi, what are you looking for?


Consumer Technology

Time Warner Cable Sets 2016 Goal: Reduce Carbon Intensity By 30%

Time Warner Cable Inc. has announced a goal to reduce the company’s carbon intensity by 30% by the end of 2016. Some of the measures it will take are investing in fuel-efficient vehicles, reducing cooling power consumption, exploring renewable energy, and perhaps including LEED measures in new buildings.


This year, the company announced it had already achieved a 38% carbon intensity reduction, which exceeded a goal set previously. While actively pursuing carbon reduction may not sound that impressive to some, it should be pointed out that the company has over 25,000 employees, which is a population larger than some towns.

“TWC is committed to making a positive impact on our environment and will continue to raise awareness about sustainability and environmental issues. We’re excited about the new goal and look forward to bolstering our efforts in the green space,” explained David Flessas, Time Warner Cable’s Senior Vice President of Network Operations.

Carbon intensity means the average emission rate of carbon, so Time Warner Cable is making moves to reduce how much carbon pollution it generates. This activity is a great thing to do decrease the company’s impact on climate change, but becoming more energy-efficient can also be a winning business strategy because it saves money, sometimes for years and years, depending on which measures are implemented.

Increasingly, it seems very mainstream companies like UPS, Ikea, Wal-mart, GM and Kohl’s are investing in renewable energy as well. They are doing so more for economic reasons than to be “green” in a manner that is generally associated with having a particular agenda.

Sometimes companies are criticized for taking such measures, because they are seen as being disingenuous – the term is green-washing. One might also argue that doing something is better than nothing, and it might set a company on the path towards greater sustainability.

Image Credit: Optimum PX, Wiki Commons

Don't want to miss a cleantech story? Sign up for daily news updates from CleanTechnica on email. Or follow us on Google News!

Have a tip for CleanTechnica, want to advertise, or want to suggest a guest for our CleanTech Talk podcast? Contact us here.
Written By

Hello, I have been writing online for some time, and enjoy the outdoors. If you like, you can follow me on Twitter:


You May Also Like


At the coal face of a conference that involved governmental figures, academics, logistics customers and OEMs, the detailed technical conversations are almost all about...

Climate Change

If you believe some negative stereotype about a group and their risk profile, ditch it. It's wrong, and it doesn't apply to the person...

Climate Change

I urge people thinking about Flyvbjerg's work who are asking themselves, "But what about this critically important aspect of project success?," to not assume...

Air Quality

Together, global powers can pursue mitigation and decarbonization solutions, adapt to the realities of climate change, and proactively address the risks of disrupted weather...

Copyright © 2023 CleanTechnica. The content produced by this site is for entertainment purposes only. Opinions and comments published on this site may not be sanctioned by and do not necessarily represent the views of CleanTechnica, its owners, sponsors, affiliates, or subsidiaries.