Connect with us

Hi, what are you looking for?



Chrysler To Go Electric? (For Real, This Time?)


Nikki Gordon-Bloomfield of Plugin Cars recently had a very interesting article on a car company we almost never discuss here on CleanTechnica — Chrysler. Chrysler doesn’t really sell any electric cars. Technically, the Fiat 500e is available somewhere, but it’s just in a very limited number of places and only a few hundred are being produce (it’s a compliance car). That’s basically the closest thing we have to an electric Chrysler. Ironically, if Nikki is correct, Fiat is actually the reason we don’t have an electric Chrysler.

When Italian automaker Fiat stepped in with a strategic alliance designed to save Chrysler from bankruptcy in 2009, Fiat CEO Sergio Marchionne wasted no time pulling the plug on Chrysler’s plug-in car program.

Prior to Fiat’s involvement in Chrysler, the automaker had trumpeted plans to electrify an entire swath of its models—ranging from an all-electric two-seat Dodge Circuit EV to a range-extended Jeep Patriot, a plug-in minivan and even a concept city car.

These plug-in cars—mostly considered showy concept vehicles without much development to support them—were aborted by Fiat long well before reaching the showroom.

Mr. Marchionne has been very open about his disdain for electric vehicles, backing up this story.

But it seems that Chrysler may be making another pivot, and it seems this pivot will take the company back towards a plugin car future. “Now, with Chrysler’s fortunes turned around, its Italian partnership in jeopardy, and a possible IPO in the pipeline, Chrysler’s EV program is back. At least, that’s what we can infer from Chrysler’s corporate recruitment site, which is currently looking for engineers in the fields of electrified power development and battery management systems at its headquarters in Auburn Hills, Mich.”

Interesting. Good sleuthing by Nikki.

Still, it looks like a plugin car from Chrysler is still a long ways off. And, at that point, the question is whether or not it will be too late for the company. BMW is looking to electrify all of its models. Nissan, GM, Ford, Honda, and Toyota all have multiple plugin cars in their lineups already, and they’re developing more. And then there’s Tesla, which is seeing surging sales and continues to see a surging stock price, as if investors expect the company to someday replace Chrysler in the US automotive Big 3.

Will Chrysler ever be able to catch up?

Photo Credit: country_boy_shane (CC BY-ND license)

Don't want to miss a cleantech story? Sign up for daily news updates from CleanTechnica on email. Or follow us on Google News!

Have a tip for CleanTechnica, want to advertise, or want to suggest a guest for our CleanTech Talk podcast? Contact us here.
Written By

Zach is tryin' to help society help itself one word at a time. He spends most of his time here on CleanTechnica as its director, chief editor, and CEO. Zach is recognized globally as an electric vehicle, solar energy, and energy storage expert. He has presented about cleantech at conferences in India, the UAE, Ukraine, Poland, Germany, the Netherlands, the USA, Canada, and Curaçao. Zach has long-term investments in Tesla [TSLA], NIO [NIO], Xpeng [XPEV], Ford [F], ChargePoint [CHPT], Amazon [AMZN], Piedmont Lithium [PLL], Lithium Americas [LAC], Albemarle Corporation [ALB], Nouveau Monde Graphite [NMGRF], Talon Metals [TLOFF], Arclight Clean Transition Corp [ACTC], and Starbucks [SBUX]. But he does not offer (explicitly or implicitly) investment advice of any sort.


You May Also Like


The UK’s auto market saw plugin electric vehicles take 39.4% share of new sales in December, a new record, up from 33.2% year on...


As well as the electric vehicle models currently available in Australia, it looks like there will be at least 10 new EV models arriving...


In another piece highlighting some comments Sandy Munro made in an extended Q&A session at TeslaCon Florida, this one includes a few videos about...


It was another month of bittersweet feelings for Italy’s car sales in November. With the rest of Europe leading the charge in the switch...

Copyright © 2023 CleanTechnica. The content produced by this site is for entertainment purposes only. Opinions and comments published on this site may not be sanctioned by and do not necessarily represent the views of CleanTechnica, its owners, sponsors, affiliates, or subsidiaries.