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Clean Transport

Published on March 1st, 2013 | by Zachary Shahan


Totally Awesome Bus Stop Service! (VIDEO)

March 1st, 2013 by  

Don’t pass this one up. This video below captures life at the coolest bus stop in the world (or one of the coolest). Enjoy, share with friends, and hey, consider pulling such stunts at a bus stop in your city!

TreeHugger‘s Michael Graham Richard and a reader over there, Elijah J. had some useful thoughts upon watching this video.

Elijah wrote: “It’s pretty incredible advertising but it got me thinking: why in the world don’t we have this kind of fun promotion for public transit?”

And Michael added on: “Indeed, if advertising didn’t work, car makers wouldn’t be spending billions on it. They might not know exactly what works (there’s the old cliché that in ads, you are wasting half your money, but you don’t know which half), but it certainly gets people interested. So how is public transportation supposed to compete and grow if very few resources are invested in reaching potential ‘customers’?”

I don’t know where things stand today, but last I heard, the industry spending the most money on advertising was the automobile industry. Certainly, there are much cheaper, healthier, and many would argue more fun and interesting ways to get around. (See: Save $10,000/Year Riding Transit and 10 Benefits of Bicycling and The Most Underrated Reason You Should Bike (+14 Biking Videos), for example.) But the fact of the matter is: advertising sells. And while there are actually more logical options for transportation, we’ve been sold the need for cars more than might be good for us (well, according to health science, far more than is good for us).

We could see huge financial and economic savings, time savings, and quality of life improvements if we balanced out our transportation choices a bit more. 


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About the Author

Zach is tryin' to help society help itself (and other species). He spends most of his time here on CleanTechnica as its director and chief editor. He's also the president of Important Media and the director/founder of EV Obsession and Solar Love. Zach is recognized globally as an electric vehicle, solar energy, and energy storage expert. He has presented about cleantech at conferences in India, the UAE, Ukraine, Poland, Germany, the Netherlands, the USA, and Canada. Zach has long-term investments in TSLA, FSLR, SPWR, SEDG, & ABB — after years of covering solar and EVs, he simply has a lot of faith in these particular companies and feels like they are good cleantech companies to invest in. But he offers no professional investment advice and would rather not be responsible for you losing money, so don't jump to conclusions.

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