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Published on August 9th, 2012 | by Chelsea


The Story of Change (VIDEO)

August 9th, 2012 by  

The folks at The Story of Stuff are weighing in with their thoughts on how to move towards a more sustainable, healthier, and happier future for the world — and it’s not through consumer power. The Story of Change says not much is going to improve until we get policies in place, and to do that, people have to unite around causes and take action on a large scale.

Take a look at the video above and tell us what you think: is “The Story of Change” right? Is federal policy demanding that corporations adhere to environmental regulation the only or best path? Or are you of the other school of thought that effective change is best facilitated through consumers flexing their spending muscles? Throw in your two cents about consumer versus citizen might in the comments below.

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About the Author

is a former newspaper reporter who has spent the past few years teaching English in Poland, Finland and Japan. When she wasn't teaching or writing, Chelsea was traveling Europe and Asia, sampling spicy street food along the way.

  • I don’t like that video at all.

    First of all, she claims being wrongfully blamed (by the police?) for accidentally not choosing the most environmentally product and how unfair that is. Then she continues saying that the government officials and company CEO’s are solely responsible for what’s being put on the shelves.Companies do not choose to go broke because consumers think it’s better to buy cheap and useful instead of backtracking every product asking how it’s made.Any company that doesn’t put profits first is going to go broke. Besides, if you ask how you would make people happy first, then get ready to give all you have away to them. There are many many people on this planet who want everything for free and preferably from you no matter how hard you work for it. Say anything about it and they’ll complain about your behavior.

    Furthermore, she is lying about it getting harder to live eco-friendly. It has gotten and still is getting easier to buy solar panels, easier to buy bio-foods, easier to buy electric cars.
    I also have LED-lamps installed in my house, could I have done that ten years ago?

    And in the 1930s the telephone had been in existence for over 40 years, so no pigeons.

    Changes only come from two things:

    New inventions
    Cheaper & faster ways to produce them

    Clean energy is only used when it’s simply cheaper to produce and maintain then it’s competitors. That’s why it has become so popular in Germany and Italy lately.
    If you could make solar panels for no cost at a rate of 1 continent an hour then all fossil and nuclear power companies would be gone by tomorrow afternoon. Literally.
    And fortunately, with solar panels getting cheaper every year, disappearingĀ fossil and nuclear power companiesĀ is the way we’re heading.
    But it’s companies like twin creeks technologies who are making a change and not a signholder in the streets.

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