Tokyo Tower has been crushed by Godzilla more times than I can count. Its presence silently locates any scene in Tokyo. While not always visible in the midst of a skyline filled with high-rises and skyscrapers, its orange and white figure is instantly recognizable. Built as a broadcast station in 1958, it is illuminated every night and broadcasts television and radio (analog and digital) 24/7.
TOKYO FM and Sumitomo Rubber Industries are cosponsoring a participation challenge in front of Tokyo Tower’s main entrance. The challenge is called “Tokyo Tower – Powered By People.” It runs from 11:30am to 8:30pm, on August 23rd, 2011.
The challenge aims to raise public awareness of the need to conserve energy, one of the many responses to the Tohoku quake in March of this year. A wide range of participants, including Sumitomo employees, TOKYO FM DJs and listeners, and other invited celebrity guests, will spend the day on bicycles hooked up to a power storage system. At 8:08:08pm, Tokyo Tower will be lit only by searchlights running on the power stored during the day.
TOKYO FM will broadcast the event with a special live talk show starting at 9:00am. If you’re in the area (not likely, I know), check it out and let us know how it goes.
Title: Tokyo FM presents: Tokyo Tower – Powered By People!
Date: 8/23/2011 (Tuesday), 11:30-20:30
Place: In Front of the Tokyo Tower Main Entrance