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Published on April 6th, 2014 | by Zachary Shahan

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Tesla Snatches Up Renault-Nissan’s Communications Director, Simon Sproule

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April 6th, 2014 by Zachary Shahan
 
Simon SprouleEditor: this is pretty huge news from Tesla, yet it seems to have flown under the radar much more than I would have expected. Well, I guess a $5 billion gigafactory has a way of dwarfing and even hiding other news. Plus, it seems Tesla hasn’t made an announcement regarding its big new hire. But it has confirmed the addition of Simon Sproule. We’ve got more details below, reposted from Planetsave:

Ghosn’s loss a gain for Musk (via Planetsave)

Tesla Motors Inc. is hiring Simon Sproule, a veteran of Carlos Ghosn’s Renault SA-Nissan Motor Co. Alliance—the world’s biggest seller of battery-powered cars—to manage marketing and public relations. Some have referred to Tesla’s action as…

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About the Author

is the director of CleanTechnica, the most popular cleantech-focused website in the world, and Planetsave, a world-leading green and science news site. He has been covering green news of various sorts since 2008, and he has been especially focused on solar energy, electric vehicles, and wind energy since 2009. Aside from his work on CleanTechnica and Planetsave, he's the founder and director of Solar Love, EV Obsession, and Bikocity. To connect with Zach on some of your favorite social networks, go to ZacharyShahan.com and click on the relevant buttons.



  • Ross

    Lucky Simon Sproule more than lucky Tesla.

    • http://zacharyshahan.com/ Zachary Shahan

      Ha, agreed. :D

  • JamesWimberley

    This move is not a zero-sum game. Renault is a big corporation with in-house resources and training, so there will be competent and experienced candidates ready to replace Sproule. Tesla is still outgrowing its startup culture. The challenge for such companies is to mature and expand without losing creativity. Google and Apple seem to have managed it. Microsoft less so.

    • Byron Meinerth

      Agreed. Hiring someone from Nissan also says something positive about Nissan and the fact that it has been more forward-looking than many other automakers.

      • http://zacharyshahan.com/ Zachary Shahan

        Good point. Imho, Renault-Nissan doesn’t get nearly enough props for its leadership.

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