CleanTechnica is the #1 cleantech-focused
website
 in the world.


Bicycles H&M and Brick Lane Bikes Collaborate On Menswear Collection

Published on January 26th, 2013 | by Chelsea

2

H&M and Brick Lane Bikes Collaborate On Menswear Collection

Share on Google+Share on RedditShare on StumbleUponTweet about this on TwitterShare on LinkedInShare on FacebookPin on PinterestDigg thisShare on TumblrBuffer this pageEmail this to someone

January 26th, 2013 by
 
Cycling is getting cooler and more respected (aside from the whole Lance Armstrong debacle). From NBA superstars to Toronto doctors, integrating biking into everyday life is becoming the norm. And most people wear clothes while they pedal, so H&M has gotten with London’s cycle shop Brick Lane Bikes to create a menswear collection for urban cyclists that will be launched in March.

According to H&M, the 11 piece collection will be available in 180 stores worldwide and online. H&M designer Peter Klusell said the clothing is functional for riding, as well as stylish.

H&M isn’t the first fashion company looking towards green concepts. Karl Lagerfeld’s Chanel show in Paris Fashion Week included featured 13 huge wind turbines along the runway.

Making green life and fashion choices is getting easier with increased attention to health and economic benefits, and yet not sacrificing the cool factor.

Source: Cycle Love

Keep up to date with all the hottest cleantech news by subscribing to our (free) cleantech newsletter, or keep an eye on sector-specific news by getting our (also free) solar energy newsletter, electric vehicle newsletter, or wind energy newsletter.

Print Friendly

Share on Google+Share on RedditShare on StumbleUponTweet about this on TwitterShare on LinkedInShare on FacebookPin on PinterestDigg thisShare on TumblrBuffer this pageEmail this to someone

Tags: , , , , , , , , , , ,


About the Author

is a former newspaper reporter who has spent the past few years teaching English in Poland, Finland and Japan. When she wasn't teaching or writing, Chelsea was traveling Europe and Asia, sampling spicy street food along the way.



Back to Top ↑