Clean Power new sustainability postage stamps show how to go green

Published on April 15th, 2011 | by Tina Casey

1

U.S. Postal Service Sends a Love Letter to Green Philatelists

April 15th, 2011 by  

new sustainability postage stamps show how to go greenThe U.S. Postal Service has just issued a new set of social awareness stamps that depict energy conservation tips and other environmental actions. For sustainability purists that’s a bit of a head scratcher – after all, stamps go along with the whole junk mail/carbon emissions complex – but on second thought, the whole idea of Go Green stamps can make you take a step back and consider the importance of managing the carbon footprint of sustainability awareness initiatives.

Making Carbon to Reduce Carbon

There’s no such thing as a free lunch, and that goes for sustainability awareness. From local community recycling events, Scout projects and business promotions to new grade school curricula, college degrees and graduate studies, at almost every step of the way you’re going to involve mailings, posters, and a lot of coming and going, all of which generate carbon emissions.

Offsetting Awareness

The Postal Service provides a good illustration of offsetting awareness-related carbon emissions, and then some. Partly in response to a chronic budget squeeze, the Postal Service has been chopping away at its carbon footprint for years – apparently since 1899, when it tested its first electric vehicle.  More recently, the Postal Service has ramped up its alternative fuel vehicle fleet, including electric vehicles. It has also installed the largest green roof in New York City, and this January it announced a new waste reduction and fuel conservation initiative, putting it on track to reduce its carbon emissions by 30 percent just a few years from now, by 2015.

Offsets for Educators

It’s been a commonplace for years that sustainability awareness programs have to walk the walk, which is why any well-planned initiative involves using recycled/recyclable materials, promoting low emission transportation, and taking any other steps needed to manage the program’s emissions. The Postal Service’s green stamps are an elegant reminder that there will always be some tension between communicating and emitting — but in terms of achieving serious goals, what really counts is an organization’s ability to adapt quickly to a new energy future.

Image: Go Green stamps courtesy USPS via prnewswire.com. 
 
Get CleanTechnica’s 1st (completely free) electric car report → “Electric Cars: What Early Adopters & First Followers Want.”
 
Keep up to date with all the hottest cleantech news by subscribing to our (free) cleantech newsletter, or keep an eye on sector-specific news by getting our (also free) solar energy newsletter, electric vehicle newsletter, or wind energy newsletter.

 

Tags: , ,


About the Author

specializes in military and corporate sustainability, advanced technology, emerging materials, biofuels, and water and wastewater issues. Tina’s articles are reposted frequently on Reuters, Scientific American, and many other sites. Views expressed are her own. Follow her on Twitter @TinaMCasey and Google+.



  • I mean, I guess thats cool that the USPS is trying to raise some awareness, but I would rather see them do something more substantial, like reduce their carbon emmissions by delivering less junk mail or something.

Back to Top ↑
  • Advertisements

  • Top Posts & Pages

  • Cool Cleantech Events

    Low Voltage Electrification Event, April 25-27. Detroit, Michigan (US)
    Delve deep into the benefits and challenges associated with EV power supply.

    Offshore Wind Market Development USA, May 11-12, Boston, Massachusetts (US)
    Network and establish your business in one of North America’s largest energy industries.

    Energy Storage USA, June 15-16, San Diego, California (US)
    Only event in the United States focused exclusively on the commercialization of storage.

    More details are on: Cleantech Events.

  • Advertisement

  • CleanTechnica Electric Car Report

    Electric Cars Early Adopters First Followers
  • Tesla Model 3 Review by EVANNEX

    Tesla Model 3 Review from EVANNEX
  • Tesla Model 3 Exclusive Video

    Tesla Model 3 Video
  • Tesla Model 3 Exclusive Pictures

    Tesla Model 3 Video
  • Tesla Model X Review #1 (Video)

    Tesla Model X Review from new owners Zach Shahan
  • Tesla Model X Review #2 (Pictures)

    Tesla Model X Review from Kyle Field
  • Tesla Model S Long-Term Review

    Tesla Model S Long Term Review from Kyle Field
  • Nissan LEAF Long-Term Review

    Nissan LEAF Long Term Review from Cynthia Shahan
  • Interview with Michael Liebreich

    Interview with Michael Liebreich
  • Interview with Akon (Teslas & Solar)

    Interview with Akon Tesla Model S Tesla Model X Solar Power Africa
  • Interview with Dr Nawal Al-Hosany

    Interview with Dr Nawal Al-Hosany
  • Interview with Gro Brundtland

    Gro Brundtland
  • Interview with President of Iceland

    President of Iceland Ólafur Ragnar Grímsson
  • Interview with Nick Sampson

    Faraday Future VP Nick Sampson
  • Interview with Dipal Barua

    Dipal Barua 1st ZFEP WInner
  • Interview with Jonathon Porritt

    Jonathon Porritt
  • Interview with Clint Wilder

    Interview with Clint Wilder
  • Interviews with Solar Impulse Pilots

    Bertrand Piccard Andre Borschberg
  • Check out more CleanTechnica Videos.

  • Join The Solar Revolution!

    Edison-solar-energy solar-energy-spill-nice-day
  • Cost of Solar Panels

    cost-of-solar-down
  • Search the IM Network


Shares