That’s a quarter of the world’s population; more than the US and China combined and over three times the population of the EU.
Of that 1.7 billion, a full 700 million live in India; over 60% of the country’s population. If want to alleviate poverty, India seems like a good place to start.
This is why a recent report by the World Resources Institute and the Institute for Financial Management and Research is of great importance. It’s looked at India’s poverty stricken population and identifies four key clean energy strategies which should go a long way to alleviating poverty and suffering in the country.
However, if left in the hands of “traditional” businesses this bottom of the pyramid (BoP) selling will do little more than reinforce the destitution within which these people live. So these strategies must be backed up with sustainable business practices which will seek to bring advantage to these communities and genuinely increase well being, not just strip mine wealth to the top of the pyramid.
Chris is a seasoned sustainability journalist focusing on business, finance and clean technology. His writing's been carried by a number of highly respected publishers, including The Guardian, The Washington Post and Scientific American. You can follow him on twitter as @britesprite, where he's one of Mashable's top green tweeters and Fast Company's CSR thought leaders. Alternatively you can follow him to the shops... but that would be boring.